Cut flowers specialist in the UK and Europe

We are delighted to be supporting MM Flowers in the appointment of a new Group Chief Technical Officer (CTO).

MM Flowers are one of the UK’s largest flower suppliers to the high street. With a turnover of c£200 million and going through a period of continued growth, they operate from their state-of-the-art Alconbury headquarters, in which they invested £30 million in 2016. They are owned by three international agri-businesses – VP, based in Kenya; Elite, based in Colombia; and AM Fresh, based in Spain.

MM Flowers was founded in 2007 by current Managing Director, Phil Whelan with a £50,000 investment of seed capital. The company was developed initially as a strategic partner for M&S and the business has been trading successfully with the retailer for 15 years.

MM Flowers is supported with a true end-to-end supply chain and is therefore in a unique position compared to its competitive set. This ownership enables control of the supply chain which is especially useful when considering the seasonal nature of the industry, as the majority of the business falls across December to March including Christmas, Valentine’s Day and Mother’s Day.

Today, the organisation trades with domestic and international retailers including Tesco, M&S, Co-Op, Waitrose, Jumbo, Migros and Costco. MM Flowers operation in Europe is run through its own 50,000 sq ft production facility in Aalsmeer, Holland.

Apex is a subsidiary company of MM Flowers and is an industry leader in rose research and development. It operates from an industry-unique research facility within the Alconbury site.

Please click here to view their Full Accounts up to August 2020.

Please click here to read an article by Managing Director Philip Whelan for The Parliamentary Review.

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